Manufacturing Technology

Advertising and Promotional Campaigns:

● Have students design and execute mock advertising or promotional campaigns for a product or service. ● This could involve creating print ads, social media campaigns, video commercials, or other promotional materials. ● Encourage students to consider different advertising media and target audience segments. ● Provide opportunities for students to practice sales pitches and product presentations. ● This could involve presenting their product or service to classmates, industry professionals, or mock "investors." ● Emphasize effective communication, persuasion, and addressing potential objections or concerns.

Sales Pitches and Presentations:

Financial Literacy and Capital Management:

● Incorporate lessons on fnancial literacy, budgeting, and capital management for small businesses or startups. ● Teach students about different funding sources (e.g., loans, investments, crowdfunding), fnancial planning, and cash fow management.

● Introduce students to the concepts of international marketing and global business operations. ● Teach students about search engine optimization (SEO), social media marketing, email marketing, and various e-commerce platforms and strategies.

Extension

Resources/ Suggested Lesson(s) ● Investigate Free Enterprise Website ● Sample Marketing Lessons

Skills: ● Create a basic marketing plan for a wooden project produced in class that incorporates the following criteria: ○ Target market ○ Price

○ Packaging ○ Distribution ○ Overhead (Cost vs. Price)

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